
Matrix Nutrition Elevate Nootropic Label
Although part of the Matrix Nutrition brand, the brief for this label was to keep the design broadly within the same look as other Matrix Nutrition labels but with the option to change the background images and some other elements of the design to help signify that this nootropic was different from the usual Matrix Nutrition protein/tablet based training products.
The label, plus the promotional website banners and video, used the specified Matrix brand typefaces for consistency with a new background, coloured swirl and other smaller elements used to differentiate the label without taking it too far away from other Matrix Nutrition labels.
The design of this label was carried through onto web banners and promotional videos.

